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What Is The Most Significant Issue That Will Make A Jv Giveaway Successful For My List Building Efforts?
A JV giveaway event is a site operated by Internet marketers who agree to use their lists to help build the lists of subscribers of all the members involved. By taking part in such an event each marketeer has the potential to increase the size of their own list by capitalizing on the combined power of all the other list builders who are participating.
The way it works is each member of the JV giveaway contributes one or more free products along with their squeeze pages they will use to gather new sign-ups. They then agree to send emails their list on launch day promoting the giveaway event and all the gifts being given away by other members.
The one vital factor that will make a JV giveaway event a success for you, would certainly be - your gifts. An effective event (for you) would be a giveaway event where you built your list. For that to occur you want people to opt-in for your gifts. Therefore you need your gifts to be attractive for the people that become a member of the event as members.
What are the attributes your gifts should have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your gift must not be a worn out eBook from 2002.
3) Substance - Your gift should provide much needed, useful information.
4) High quality graphics - People "shop" with their eyes. Make your graphics appetizing, attractive to look at and interesting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You actually have to sell your gifts twice:
A. At the gift list - You need an alluring title (some events limit it to 25 characters) and a concise, attractive copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is same as a sales letter only instead of a "buy now" button you will have a sign up form.
6) Bonuses - You need to (yes, "need to" - people have come to count on this) have bonuses on the download page. Please, add some real bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it your own and offer more bonuses.
Conclusion
You need good marketing skills for your gifts to produce the type of results you want. Invest in your gifts and your list will expand.
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